AI agents are starting to shop for people. I'm obsessed with what that means for brands, for retail, for the way we buy things. I wrote a book about it. Now I'm building the tools.
I run growth at Envision Horizons, an Amazon agency working with 8-figure brands. By day, I'm deep in e-commerce operations. By night, I'm building.
I wrote Instant Checkout — the book on agentic commerce. It's about the shift happening right now: AI agents that research, recommend, and purchase on behalf of consumers. Most brands aren't ready. The ones I work with are.
I'm also building Horizon Shelf, an AI commerce gateway that connects brands to every AI shopping channel — Google AI Mode, ChatGPT, and any agent that speaks MCP. The infrastructure layer for agentic retail.
We're moving from SEO to what I call GXO — Generative Experience Optimization. The old game was optimizing for search crawlers. The new game is optimizing for AI agents that need to act, not just read.
An AI agent doesn't care about your marketing copy. It needs machine-readable certainty: Is this waterproof? What's the return window? Can I buy it right now? Products need to become agent-legible.
Brands that figure this out first build moats. Everyone else plays catch-up.
The agentic commerce playbook. How AI agents shop, what brands need to do, and where this is all heading.
BookAI commerce gateway. Connects brands to Google AI Mode (UCP), ChatGPT (ACP), and custom agents (MCP). Enriches product data, generates Certainty Scores, makes products buyable by AI.
Infrastructure · In ProductionAI shopping agent analytics. Track how AI agents discover, evaluate, and recommend your products across ChatGPT, Perplexity, and Google AI Mode.
SaaS · Coming SoonAuto-generates offering memorandums for commercial real estate. Property data in, professional investor PDFs out.
SaaS · Built in a weekendCommerce-driven ChatGPT app for print-on-demand. Users design custom products through conversation, then purchase directly. AI-native shopping in action.
Custom GPT · 2 daysTwo ways to work together:
AI visibility audits, structured data strategy, protocol implementation. I help brands become findable and buyable by AI shopping agents.
Get in touchNeed AI agent workflows for your e-commerce operation? AgentSell builds custom agent systems — ops automation, ad workflows, internal tools. Fixed price. Shipped in days.
Visit AgentSell →Or email me directly: todd.piechowski@gmail.com